You've Got to Be Believed to Be Heard: How To Persuade People To Really Listen To What You Have To Say

You've Got to Be Believed to Be Heard: How To Persuade People To Really Listen To What You Have To Say

You've Got to Be Believed to Be Heard: How To Persuade People To Really Listen To What You Have To Say
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Book Summary Information

Reader: Bert Decker
Edition: Audio Cassette
Audio: English (Unknown); English (Original Language); English (Published)
Format: Abridged, Audiobook
Published: 1992-03-15
ISBN: 1559271922
Publisher: Audio Renaissance

Book Reviews of You've Got to Be Believed to Be Heard: How To Persuade People To Really Listen To What You Have To Say

Book Review: Decker Hits Home Run!
Summary: 5 Stars

This book is fantastic -- it covers all areas of communicating! You can find out if you're communicating the "old" way, or the "new" way...and then transform your skills accordingly. As a professional communicator, I fell in love with The Decker Method/Decker Grid a decade ago...and have been using it ever since. The process produces a focused, listener based message every time. Since every person is communicating to influence (in business, life, relationships, etc.) we should get this book, read it and apply its principles.

Summary of You've Got to Be Believed to Be Heard: How To Persuade People To Really Listen To What You Have To Say

Communicating is a contact sport!

The ability to communicate is the single most important skill determining your success. But to really communicate, powerfully and persuasively, you have to reach your listener on an emotional level -- to be heard, you must first be believed by your listener. To do that, you have to make contact with that elememtal part of the brain that responds to feeling, emotion, openness and enthusiasm -- the part of our mind that Bert Decker calls the First Brain.

This tape puts the enormous power of the First Brain at your command, with anecdotes, examples and specific how-to exercises drawn from over two decades of work with America's most powerful communicators. This is a ground-breaking program that will help you communicate more effectively in every aspect of your personal and professional life -- and will help you overcome any anxiety you may have toward speaking under pressure to an audience of ten, or ten thousand.

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