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 The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers DirectlyBest Price: $13.32 This book gives great details on new media. It was a great guide for quick references especially... |  Web Analytics: An Hour a DayBest Price: $16.08 I have used Web Side Story...moved to Omniture....also work with Google Analytics.....This book... |  Landing Page Optimization: The Definitive Guide to Testing and Tuning for ConversionsBest Price: $16.08 I write a lot of landing pages for my clients, so I was excited to see this book. However, much... |  ProBlogger: Secrets for Blogging Your Way to a Six-Figure IncomeBest Price: $14.13 Darren Rowse and Chris Garrett have written a book that you should read if you're interested in... |  Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations.Best Price: $15.58 Relying on case studies ranging from Flickr and Facebook to Netflix and LinkedIn, "Web 2.0:... |
 Search Engine Optimization: Your visual blueprintfor effective Internet marketing (Visual Blueprint)Best Price: $18.74 This is a very useful book with a lot of good, practical ideas. It is well written and... |  Ultimate Guide to Google AdWords (Ultimate Guide to Google Adwords)Best Price: $14.87 The Ultimate Guide to Google Adwords by Perry Marshall is exactly what the title says. Several... |  Word of Mouth Marketing: How Smart Companies Get People TalkingBest Price: $15.45 Andy Sernovitz's book is a great way to get started with word of mouth marketing today. it's a... |  eBay 101: Selling on eBay For Part-time or Full-time Income, Beginner to PowerSeller in 90 DaysBest Price: $16.00 This is one of the first books out with the newer format on ebay. Easy reading, easy to... |  Marketing to the Social Web: How Digital Customer Communities Build Your BusinessBest Price: $13.40 I have read about a dozen books on marketing/advertising/community building on the web. Perhaps... |
 The Long Tail: Why the Future of Business is Selling Less of MoreBest Price: $4.93 Anderson's TV appearance on Charlie Rose induced me to read his Wired column which interested me... |  Advanced Web Metrics with Google AnalyticsBest Price: $21.32 One of the few guides that covers the newer Google analytics ga.js code. I found chapter 11 an... |  The New Influencers: A Marketer's Guide to the New Social MediaBest Price: $15.44 I am half way reading the book and so far the book has capture my attention of how micro... |  Always On: Advertising, Marketing, and Media in an Era of Consumer Control (Future of Business Series)Best Price: $8.00 This is one of the volumes in "The Future of Business from Booz & Company" series... |  How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No MoneyBest Price: $15.53 The book is informative, but well padded to yield "book length". If properly edited... |
 AdWords For Dummies (For Dummies (Computer/Tech))Best Price: $13.49 AdWords For Dummies is slightly more for beginners (as is typical for The Dummies Series), while... |  Meatball Sundae: Is Your Marketing out of Sync?Best Price: $12.89 If you are into the Future of Marketing do yourself a favor and get this book. I read a lot of... |  Three Weeks to eBay Profits: Go from Beginner to Successful Seller in Less than a MonthBest Price: $7.00 I'm not even halfway through this book and already I'm blown away with how much information... |  Internet Riches: The Simple Money-making Secrets of Online MillionairesBest Price: $7.65 At last I found what I needed to learn. Clear structure of all the actions you have to undertake... |  Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings -- and Stay ThereBest Price: $16.83 This book is spectacular, clearly written, and you have confidence in the author from the... |
 Search Engine Optimization: An Hour a DayBest Price: $15.98 The book is well written and easy to read but having said that I find that the downloadable... |  Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy Every TimeBest Price: $12.00 Great book! Dives into the pyschology of marketing copywriting. Shows you how to set up the... |  Moonlighting on the InternetBest Price: $13.09 This book tells you virtually everything you need to know about the various ways that money can... |  The Home-Based Bookstore: Start Your Own Business Selling Used Books on Amazon, eBay or Your Own Web SiteBest Price: $17.06 Mr. Weber offers practical and valuable advice for the self-starting wanna-be bookseller.... |  The 22 Immutable Laws of BrandingBest Price: $10.00 Good for branding basics, but once it dives into the "new world of the Internet" it... |
 Permission Marketing : Turning Strangers Into Friends And Friends Into CustomersBest Price: $5.00 Nutshell review - A good read written in a easy to read style. Good insights and ideas. Worth... |  Sell Your Book on Amazon: The Book Marketing COACH Reveals Top-Secret "How-to" Tips Guaranteed to Increase Sales for Print-on-Demand and Self-Publishing WritersBest Price: $14.49 My own books have been posted on Amazon.com for at least a decade. Until I read Sampson's book I... |  Get Content. Get Customers. How to use content marketing to deliver relevant, valuable, and compelling information that turns prospects into buyersBest Price: $11.50 Anyone who wants to take their company to the next level by gaining hightened exposure to their... |  Search Engine Optimization For Dummies, Second Edition (For Dummies (Computer/Tech))Best Price: $16.44 Very well put together, and so easy, even a dummy can understand. However, if you are looking... |  Mastering Online MarketingBest Price: $13.09 This book is primarily for those wanting to develop and promote an ecommerce store and also has... |
 Web Design for ROI: Turning Browsers into Buyers & Prospects into LeadsBest Price: $24.20 I've been working in web marketing for longer than Mr. Loveday, and I can tell you that this... |  The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our CultureBest Price: $4.00 This book provides a great review and account of the history on how the foundation of 'search'... |  Call to Action: Secret Formulas to Improve Online ResultsBest Price: $4.79 This has been one of the best books I have read on persuasion architecture and going beyond... |  Website Optimization: Speed, Search Engine & Conversion Rate SecretsBest Price: $19.90 Outstanding and definitive--sufficiently inspiring to get me to do a long-postponed optimization... |  The AdSense Code: What Google Never Told You About Making Money with AdSenseBest Price: $12.83 I am not very computer savvy and this book is so well written and easy to understand. I... |
 How to Buy, Sell, and Profit on eBay: Kick-Start Your Home-Based Business in Just Thirty DaysBest Price: $7.89 I ate up every page of this cogent eBay guide. Get out your highlighter and get ready to learn... |  Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business IdeasBest Price: $4.57 Blogger Seth Godin presents 184 "riffs" and "rants," with little statistical... |  Now Is Gone: A Primer on New Media for Executives and EntrepreneursBest Price: $8.95 Marketing and PR professionals who successfully make the transition to the world of social media... |  Make a Fortune Promoting Other People's Stuff OnlineBest Price: $11.66 After purchasing & reviewing this book I was a little surprised by the high star rating it... |  Starting an Online Business All-in-One Desk Reference For Dummies (For Dummies (Computer/Tech))Best Price: $15.46 This is useful in that it explains alot of online jargon, but as a required reading assignment,... |
 The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research FoundationBest Price: $15.99 One might wonder how long a book having to do with online advertising strategy will last,... |  Salesforce.com For Dummies (For Dummies (Computer/Tech))Best Price: $6.98 Good overview but lacking in detailed usage instructions. Need to have step by step walk... |  From Entrepreneur to Infopreneur: Make Money with books, E-Books and Information ProductsBest Price: $10.00 Stephanie Chandler's attention to detail and extensive research clearly paid off in this... |  Google Analytics 2.0Best Price: $15.60 Once you get through the first half of the book - which is almost all an introduction to... |  The 12 Habits of Highly Effective Web Sites, Executive Edition: Managing your PageRank and Keywords to get your product or service on Page One of search resultsBest Price: $11.95 This is a decent book on the basics of search engine optimization, but it is the not the... |
 Pay Per Click Search Engine Marketing For Dummies (For Dummies (Computer/Tech))Best Price: $11.68 Excellent job. Good primmer with a lot of meat in a very fast moving arena. |  The Age of Engage: Reinventing Marketing for Today's Connected, Collaborative, and Hyperinteractive CultureBest Price: $15.86 Very up-to-date book. Right on top of one of the most important Megatrends of 21st century, the... |  eBay PowerSeller Secrets: Insider Tips from eBay's Most Successful Sellers (2nd Edition)Best Price: $12.95 While I'm biased - Brad and Debra Schepp contribute articles to AuctionBytes - there's a reason... |  Real Estate Rainmaker: Guide to Online MarketingBest Price: $16.49 Full of tips easy to use and fuul with tools to sell your web site right away. |  SEO: Search Engine Optimization BibleBest Price: $19.69 The SEO Bible will help organizations and business in the small to mid-sized market optimize... |
 Ultimate Guide to Search Engine Optimization: Drive Traffic, Boost Conversion Rates and Make Lots of Money (Entrepreneur Magazine's Ultimate Guides)Best Price: $17.98 So I just set up my first website and didn't have a clue how to get "Optimized" until... |  eBay Income: How Anyone of Any Age, Location, and/or Background Can Build a Highly Profitable Online Business with eBayBest Price: $15.42 I actually like this book because it does exactly what is claimed, which is to describe methods... |  eBay Business All-in-One Desk Reference For Dummies (For Dummies (Business & Personal Finance))Best Price: $5.77 This was the best and most helpful of all of the For Dummies books I have purchased. I have... |  Plug Your Business! Marketing on MySpace, YouTube, blogs and podcasts and other Web 2.0 social networksBest Price: $12.98 This is a helpful book for navigating the waves of social networking. It's a quick read, with... |  The Big Red Fez: How To Make Any Web Site BetterBest Price: $6.68 This is a book for business owners, decision makers, people who hire Web designers, Web... |
 The Cluetrain Manifesto: The End of Business as UsualBest Price: $1.84 This book is a wake-up call for organizations that want to embrace the internet. It advocates... |  Actionable Web Analytics: Using Data to Make Smart Business DecisionsBest Price: $8.57 This book is great for CMOs or marketing decision makers who are looking to incorporate web... | |||
See also for Web Marketing Books