This Business of Television

This Business of Television
by Howard J. Blumenthal, Oliver R. Goodenough, Howard Blumenthal

This Business of Television
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Book Summary Information

Author: Howard Blumenthal, Howard J. Blumenthal, Oliver R. Goodenough
Edition: Hardcover
Published: 2006-03-01
ISBN: 0823077632
Number of pages: 592
Publisher: Billboard Books

Book Reviews of This Business of Television

Book Review: The Best Television Book Ever
Summary: 5 Stars

When I was in film school there was a lot of film history and film theory, and no one talked about television often enough for us to learn anything worth while about it. I now work as a television director, and it was this book that taught me the "business" aspects of the industry. Without this book I would probably be out of work or directing the local news someplace like Lima, Ohio.

Summary of This Business of Television

•Practical and comprehensive—the only book of its kind •Revised edition focuses on the changing world market for television

Broad in scope and rich in detail, This Business of Television has been the essential sourcebook for producers, writers, broadcasters, network executives, and other television professionals since the first edition was published in 1991. And as the television business continues to evolve This Business of Television evolves along with it. This comprehensive guide to the legal, economic, and production aspects of the industry has been completely revised and restructured to reflect the rapid changes in television today, both domestically and internationally, A user's guide to television contracts, plus directories of associations, governmental agencies, and producers and distributors, make this book an invaluable resource for anyone involved with—or simply interested in—the business of television.

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