The Moment It Clicks: Photography secrets from one of the world's top shooters (Voices That Matter)

The Moment It Clicks: Photography secrets from one of the world's top shooters (Voices That Matter)
by Joe McNally

The Moment It Clicks: Photography secrets from one of the world's top shooters (Voices That Matter)
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Book Summary Information

Author: Joe McNally
Edition: Paperback
Published: 2008-02-02
ISBN: 0321544080
Number of pages: 272
Publisher: New Riders Press

Book Reviews of The Moment It Clicks: Photography secrets from one of the world's top shooters (Voices That Matter)

Book Review: Great stories
Summary: 5 Stars

I enjoyed the pictures, but what kept me reading was the story behind the pictures. I found the accompanying stories highly entertaining and interesting (Joe McNally has lived a very interesting life). I also enjoyed the description of the technical aspects of how Joe got the shot. For those looking for a complete technical guide to photography will be disappointed. However if you are interested in great photographs with often times hilarious commentary on what it took to "get the shot" from one who has lived the "photog" life for 30 years you will be well rewarded. I look forward to the sequel.

Summary of The Moment It Clicks: Photography secrets from one of the world's top shooters (Voices That Matter)

THE FIRST BOOK WITH ONE FOOT ON THE COFFEE TABLE, AND ONE FOOT IN THE
CLASSROOM
Joe McNally, one of the world’s top pro digital photographers, whose celebrated work has graced the pages of Sports Illustrated, Time, and National Geographic (to name a few), breaks new ground by doing something no photography book has ever done-blending the rich, stunning images and elegant layout of a coffee-table book with the invaluable training, no-nonsense insights, and photography secrets usually found only in those rare, best-of-breed educational books.

When Joe’s not on assignment for the biggest-name magazines and Fortune 500 clients, he’s in the classroom teaching location lighting, environmental portraiture, and how to "get the shot" at workshops around the world. These on-location workshops are usually reserved for a handful of photographers each year, but now you can learn the same techniques that Joe shares in his seminars and lectures in a book that brings Joe’s sessions to life.

What makes the book so unique is the "triangle of learning" where (1) Joe distills the concept down to one brief sentence. It usually starts with something like, "An editor at National Geographic once told me." and then he shares one of those hard-earned tricks of the trade that you only get from spending a lifetime behind the lens. Then, (2) on the facing page is one of Joe’s brilliant images that perfectly illustrates the technique (you’ll recognize many of his photos from magazine covers). And (3) you get the inside story of how that shot was taken, including which equipment he used (lens, f/stop, lighting, accessories, etc.), along with the challenges that type of project brings, and how to set up a shot like that of your own.

This book also gives you something more. It inspires. It challenges. It informs. But perhaps most importantly, it will help you understand photography and the art of making great photos at a level you never thought possible. This book is packed with those "Ah ha!" moments-those clever insights that make it all come together for you. It brings you that wonderful moment when it suddenly all makes sense-that "moment it clicks."

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