The Core Value Proposition: Capture the Power of Your Business Building Ideas
by Jack G. Hardy
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Book Summary Information
Author: Jack G. HardyEdition: Paperback
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2006-07-06
ISBN: 1412049377
Number of pages: 106
Publisher: Trafford Publishing
Book Reviews of The Core Value Proposition: Capture the Power of Your Business Building Ideas
Book Review: A great book for conceptualizing a business
Summary: 5 Stars
In my business I help companies understand what their strategy is and how to execute it. In reading this book I have found a missing link in some of the methodology I use. This book is incredibly helpful for anyone who is in a business or about to start a business and who have ever asked "what is my business really about"
You can tell that the author has a marketing background because all of the questions he asks are customer centric, which, at the end of the day, if you get that right, your more than half way there.
Summary of The Core Value Proposition: Capture the Power of Your Business Building Ideas
The Core Value Proposition captures the full power of your business building ideas! Gives clear-cut focus to your objectives and strategies. Saves both development time and money. Reveals longer-lasting rewards.General Books
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