Swim with the Sharks
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Book Summary Information
Reader: Harvey MackayEdition: Audio Cassette
Audio: English (Unknown); English (Original Language); English (Published)
Format: Abridged, Audiobook
Published: 1989-03-11
ISBN: 0394577361
Publisher: Random House Audio
Book Reviews of Swim with the Sharks
Book Review: MUST READ for all my employees-associates!
Summary: 5 Stars
I first bought a copy of this book when it came out in the 80's. It's somewhat dated now (there's no references to email or the internet) but it really is my BUSINESS BIBLE! I buy used copies where ever I find them and any time I like an interviewee I give them a copy and explain the importance of reading this book before the 2nd interview. Some do, some don't...some get hired and some don't... they don't last 5 minutes into the 2nd meeting. I tell people, "Want to know how to deal with me? Want to know what to expect from me? It's all in this tome!" How about a re-write for the new century Harvey? Now on my 50th+ purchase.
Summary of Swim with the Sharks
This comprehensive course on salesmanship, negotiation and management teaches you how to outsell, outmanage, outmotivate and outnegotiate your competition. Swim With The Sharks has won praise from a remarkable and diverse following, including Governor Mario Cuomo of New York, Gloria Steinem and Ted Koppel.Harvey Mackay, the man who built a multi-million dollar international envelope manufacturing company, new shares his winning techniques for professional and personal success. He offers an agenda for achievement through a series of "lessons" featuring the Mackay 66 -- an in-depth customer profile designed to give you the edge -- and invaluable "quickies" on business and life -- " Make Your Decisions with Your Heart, and What You'll End Up with Is Heart Disease;" "How to Handle the Tough Prospect;" among many others.
In the bestselling tradition of Tom Peters, Donald Trump and Mark McCormack, here is sound advice for anyone who wants to be a winner in any field. Swim With The Sharks is the new "success" bible by the man Fortune magazine called "Mr. Make-Things-Happen."
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