Sell Yourself Without Selling Your Soul: A Woman's Guide to Promoting Herself, Her Business, Her Product, or Her Cause with Integrity and Spirit (Harperresource Book) by Susan Harrow
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Book Reviews of Sell Yourself Without Selling Your Soul: A Woman's Guide to Promoting Herself, Her Business, Her Product, or Her Cause with Integrity and Spirit (Harperresource Book)
Book Review: The Title Says It All !
Summary: 5 Stars
Sometimes a book title can be misleading, but not so in this case. In fact, this book delivers what it offers, with a giant bonus - PR advice that works.
SELL YOURSELF WITHOUT SELLING YOUR SOUL is a guide to succeeding in business and in public life, without losing the essence of who you are...without selling out. Susan's book is filled with wisdom, humor, kindness and realworld PR savvy.
This is a wonderful book for the person who wants more success and more visibility for herself or her cause, within her ethical construct. I highly recommend this book.
Book Review: Insider Secrets
Summary: 5 Stars
Susan Harrow is a media coach and marketing consultant. In "Sell Yourself Without Selling Your Soul" she explores the ways you can share your passion with the world. If you are looking to promote a product or a cause she explains how to become a polished interviewee. She also shows you how to:
Build name Recognition
Avoid Costly Mistakes
Get Media Attention
Become Mediagenic
Create a Winning Press Kit
Find People who Need Your Product or Service
Get on Oprah!
Wear the Right Clothes for a TV Interview
Throughout this book there are many success stories and Susan Harrow gives helpful and practical applications. Simple things like practicing answers before an interview becomes key to success.
If you have a product to sell this is one of the most important books you may ever read. I've been interviewed numerous times and the advice is excellent. The only book I think you need after reading this book is Feeding the Media Beast: An Easy Recipe for Great Publicity.
~The Rebecca Review
Book Review: A 21st Century
Summary: 5 Stars
Having read a good number of the reviews of this superb book by Susan Harrow, I'll skip points I am happy to see others have covered so well. I also won't take time to summarize what's in the book so much as what I see pervading it and coming through it.
As a spiritual teacher and "Heart-awakener" with a huge focus on personal integrity and realness, I loved finding these two qualities radiating off every page with a consistency, strength, and confident serenity that can only come from someone who's walking her talk. For me from the title on through to the index, the book is a huge sigh of relief. There's so much hype in the world of publicity and marketing. I have to confess that even as a successful teacher of self-awareness and personal and relational integrity it's a struggle for me to read the compass clearly as I attempt to bring my work forward into the clamor of the marketplace. It's a challenge to make both audible and intelligible sounds that still ring entirely true to who I am and who my wife and partner Linda and I are together in our work. Underneath and shining through every single detail, Susan is initiating us neophytes and, I'm sure, many veterans with her obvious mastery of that profoundly intimate craft. That's the main reason I call the book a "publicity with integrity bible." In our time mature trueness to our heart and soul is the necessary foundation of all real spirituality and religion, it's the core of faith more than ever before. Without making an untoward display of it--which would ring untrue for her--Susan has written, in this sense, an authentically sacred text on how to make a true personal and creative ritual of the spirit in bringing our hearts and our messages to the world.
There's that word "real" again. Susan's ear and eye for emotional realness, for how ordinary-human we all are no matter how famous, admired, accomplished, and remarkable, pervades the whole book. It helps us approach the often intimidating prospect of publicizing ourselves with at least one foot always firmly on the ground and the other moving straight forward at a sustainable pace--or, whenever it's necessary to pause and take a breath, able to come back to rest on the material and psychic earth right underneath us.
Quite a number of other men have commented on how the book speaks so directly to us too. I agree, and wish to add that I think that's entirely deliberate on the author's part. I hear Susan Harrow saying to everyone, and certainly to men, "If you want to know how to speak both literally to women in the marketplace--and the worlds of publicity, journalism, and PR--and also to 'the Feminine' principle that no one can any longer afford to fail to take into account in any of our undertakings in life, then don't just do the things I urge you to do in this book in your publicity efforts. All that is important, absolutely. But if you really want to get underneath the content and into the context I'm teaching you, then continuallly take a step back and see how I am myself doing exactly the things I'm urging you to do. Study how I frame my communications to you, how carefully and gently I take all of your possible feelings, fears, reactions, and concerns into account, much as I'm urging you to do with everyone in the world of publicity with whom you wish to communicate."
If I'm at all mishearing you, Susan, I do apologize. But I'm delighted to get this message in any case. You've written a most practical approach to a key project in the life-work I call, in one of my own book titles, "Healing the Spirit/Matter Split." I intend to follow your precepts faithfully in every sense of the word and to recommend your good news far and wide. Thank you! --
Book Review: I highly recommend this book for men, too.
Summary: 5 Stars
"Although Susan Harrow's book, Sell Yourself Without Selling Your Soul, has a subtitle that calls the book "a woman's guide," I highly recommend it for men, too. If you have a message that you want to spread to the masses, Harrow teaches you everything you need to know about publicity in full detail. Both the beginner and the experienced will benefit. I wish more authors read her book before contacting my magazine. They would certainly increase their chances of getting reviewed."
~ Bob Olson, OfSpirit.com Magazine editor
Book Review: A Must Read for Men, too!
Summary: 5 Stars
The title is a bit misleading in that this book is not solely for women. The author may have initially intended it for women, but this book is for everyone! The author's caring and compassion and her obvious intelligence and spirit come through in a way that makes the reader know that there is truth and solid application in it.
Read it, learn from it, apply it, and benefit from it. It's that simple.