One Show Interactive, Volume 10: Advertising's Best Interactive and New Media
by The One Club
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Book Summary Information
Author: The One ClubEdition: Hardcover
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2008-01-01
ISBN: 0929837320
Number of pages: 246
Publisher: Rockport Publishers
Summary of One Show Interactive, Volume 10: Advertising's Best Interactive and New Media
Interactive advertising and new media have come a long way from simple pop-up ads and banners. Among the winners in this yearÆs 2007 One Show Interactive Awards, youÆll find work that inspires, entertains, and continually pushes the boundary between the real and virtual realms. One Show Interactive, Volume X showcases the best of this past yearÆs winners from around the world. Featuring an all-new format, this latest edition includes more in-depth analyses of the Pencil-winning work, more descriptions, and a new look. With more than 1,200 four-color images in a lush package, One Show Interactive, Volume X is an important reference source for creatives, producers, and students alike. Categories covered include e-commerce, corporate image, direct marketing, self-promotion, and more.
- In-depth text featuring interviews with the creatives makes it a great educational resource
- Lavishly produced in four-color paperback format with flaps
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