Marketing & Sales Books


The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich Best Price: $11.45 Ferriss pulls back the veil on New Age Capitalism by opening up the mind of the common man to an...	The Tipping Point: How Little Things Can Make a Big Difference Best Price: $5.80 I bought this book on the recommendation of a friend. I've slogged through it. I think the...	Nudge: Improving Decisions About Health, Wealth, and Happiness Best Price: $15.60 I find this book significantly more informative and interesting than Predictably Irrational, but...	Influence: The Psychology of Persuasion (Collins Business Essentials) Best Price: $8.99 I was very impressed, and have recommended this book to many others to read. It makes it so easy...	Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant Best Price: $13.97 I remember being blown away by the articles in HBR that this book was based on. The strategy...



The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly Best Price: $13.45 I am a Flash Developer at a media production company in Indianapolis. I was hoping to get more...	Gravitational Marketing: The Science of Attracting Customers Best Price: $14.53 After reading this book I have a whole new outlook on Gravity. "It's not just the force...	Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness Best Price: $7.79 This was another required read for a college course. Although the author is named as the father...	Groundswell: Winning in a World Transformed by Social Technologies Best Price: $19.77 great book, late to social media, but very helpful...this will change everything, larry weber,...	Little Red Book of Selling: 12.5 Principles of Sales Greatness Best Price: $8.99 I'm sure Mr. Gitomer is a good salesman since he, after all, managed to sell me his book. But...



Raving Fans: A Revolutionary Approach To Customer Service Best Price: $4.01 This is one of the most informative and fun-to-read books I've ever read. There is so much to be...	Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions Best Price: $16.04 Could a book that would obviously be about grabbing a web surfer's attention for commercial...	Meatball Sundae: Is Your Marketing out of Sync? Best Price: $11.25 Seth Godin's Meatball Sundae is an excellent eye-opener for executives and traditional marketing...	Web Analytics: An Hour a Day Best Price: $18.41 If you find yourself stumped with how to improve your website, or don't know where to begin with...	SPIN Selling Best Price: $11.00 If Solution Selling: Creating Buyers in Difficult Selling Markets is the comprehensive guide to...

The Wisdom of Crowds Best Price: $7.99 I read this book because I wanted to stay up-to-date with trends in mass collaboration and how...	Inspired Marketing!: The Astonishing Fun New Way to Create More Profits for Your Business by Following Your Heart Best Price: $12.47 Taking a break from more "nuts and bolts" business and success books, I read Inspired...	The Dip: A Little Book That Teaches You When to Quit (and When to Stick) Best Price: $6.99 "The extraordinary benefits of knowing when to quit (and when to stick)" Reading...	Influence: Science and Practice (4th Edition) Best Price: $13.55 I have recommended this book to my teenage son. It was provocative, entertaining, and...	The Long Tail: Why the Future of Business is Selling Less of More Best Price: $8.94 The Long Tail is an interesting theory, covering a new aspect of demand that is not shaped by...

Marketing Management (12th Edition) (Marketing Management) Best Price: $69.99 Nice but the main weakness stands on the delivery on time especially for outside Europe	The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play Best Price: $8.44 This book has helped in changing my way of thinking from procrastinator to "producer."...	Microtrends: The Small Forces Behind Tomorrow's Big Changes Best Price: $13.50 I must confess to starting this book with something of a bad attitude. First, the title and...	The Mindbody Prescription: Healing the Body, Healing the Pain Best Price: $6.83 John E. Sarno states that various aches and pains--backaches, headaches, for example--are...	Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams! Best Price: $8.98 Anyone thinking about, just got started or who happens to be thinking about getting started in...

Authenticity: What Consumers Really Want Best Price: $16.55 I've been pimping this AWESOME book to many of my big brand clients - it is a powerful...	Mastering Online Marketing Best Price: $12.36 Mitch Meyerson and Mary Scarborough have written a very fine book; Mitch is playing the game at...	Principles of Marketing, 12th Edition Best Price: $83.00 I think Principles of Marketing, 12th Edition (Purchased on 02/19/2008) is one of the best book...	Crossing the Chasm Best Price: $8.50 I've bought copies of Crossing the Chasm for two customers and one associate. I guess that means...	SEO: Search Engine Optimization Bible Best Price: $21.39 I started this book slightly skeptical. After reading almost all there is out there on SEO, I...

The World Is Flat [Updated and Expanded]: A Brief History of the Twenty-first Century Best Price: $7.35 The book is absolutely new and reached me exactly in two days as per the Amazon free two-day...	The Ultimate Question: Driving Good Profits and True Growth Best Price: $2.79 I recently read a book called, The Ultimate Question, Driving Good Profits and True Growth by...	AdWords For Dummies (For Dummies (Computer/Tech)) Best Price: $13.42 I'd already started to use Google's Adwords but had got a bit lost! After reading Adwords for...	Presenting to Win: The Art of Telling Your Story Best Price: $8.54 Presenting to Win is a terrific book. I got a clear, structured, sensible system to create...	Ultimate Guide to Google AdWords (Ultimate Guide to Google Adwords) Best Price: $14.05 Lot's of good tips, from someone with a take-no-prisoners edge. Clearly the author has a great...

eBay Income: How Anyone of Any Age, Location, and/or Background Can Build a Highly Profitable Online Business with eBay Best Price: $16.35 Great book for those who are serious about starting to sell on ebay with the hopes of attaining...	Working with Microsoft Dynamics(TM) CRM 4.0 Best Price: $24.85 Get a practical introduction to Microsoft Dynamics CRM now updated for Microsoft Dynamics CRM...	Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands Best Price: $25.44 Great book... and more than just case studies. This book gives great insight into branding...	Why We Buy: The Science Of Shopping Best Price: $6.87 Paco Underhill is a MUST read for anyone working in a retail store environment. Brilliant.	What the Customer Wants You to Know: How Everybody Needs to Think Differently About Sales Best Price: $12.37 In this short and instructive text on how to move away from commoditization and low price...

Good in a Room: How to Sell Yourself (and Your Ideas) and Win Over Any Audience Best Price: $14.69 Palmer was in the movie business and she uses what she learned and applies it for you and me....	Search Engine Optimization For Dummies, Second Edition (For Dummies (Computer/Tech)) Best Price: $13.42 I've spend years teaching people how to optimize websites for search and I always recommend that...	Covert Persuasion: Psychological Tactics and Tricks to Win the Game Best Price: $11.77 This is a good book, but I would say it needs some more stories to help round it out. Gets into...	Marketing to the Social Web: How Digital Customer Communities Build Your Business Best Price: $13.81 Larry Weber has a way with words and he cuts to the chase in this book on what needs to be done...	Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results Best Price: $5.95 I facilitate a biz book club for a women's organization and we chose "Hug Your...

Moonlighting on the Internet Best Price: $12.62 This book is rightly called as moonlighting on the internet and not sunlighting on the internet....	The Experience Economy: Work Is Theater & Every Business a Stage Best Price: $6.14 When asked to review JRR Tolkein's "Lord of the Rings" - Oxford Don and literary...	Little Gold Book of YES! Attitude: How to Find, Build and Keep a YES! Attitude for a Lifetime of SUCCESS (Jeffrey Gitomer's Little Books) Best Price: $10.50 I purchased this book after buing Mr. Gitomer's Little Platinum Book of Cha-Ching, which has...	Word of Mouth Marketing: How Smart Companies Get People Talking Best Price: $11.52 love the ideas, but weak on future, social media more powerful than wom...hard work here...larry...	The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies Best Price: $5.62 I am another one who does not understand why this book has gotten so many 5-star reviews....

Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling Best Price: $13.93 This certainly is one of the best out there. Read this guy, anything by Jay Abraham and Dr....	The New Influencers: A Marketer's Guide to the New Social Media Best Price: $15.39 The trouble with books about blogging and social media is that they become outdated almost as...	Your Internet Cash Machine: The Insiders Guide to Making Big Money, Fast! Best Price: $13.61 There can be no doubt, fame brings envy. I've read several of Joe Vitale's books (though not all...	Zag: The Number One Strategy of High-Performance Brands Best Price: $14.37 You have to read Zag like you read the bible- it tells a great story but you often are better...	How I Raised Myself from Failure to Success in Selling Best Price: $6.90 Every book on sales uses the core principles that Frank Bettger laid out in this classic manual...

Purple Cow: Transform Your Business by Being Remarkable Best Price: $4.21 This compact, but powerful book showed the way for other authors to explore non-traditional,...	Author & Grow Rich: How to Write a Money-Making Book in Only 12 Hours! Best Price: $10.75 Watch Video Here: http://www.amazon.com/review/R156RDXUAKMCB2 Author & Grow Rich: How to...

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Marketing & Sales Books

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