Inside the Magic Kingdom : Seven Keys to Disney's Success
by Tom Connellan
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Book Summary Information
Author: Tom ConnellanEdition: Hardcover
Published: 1997-04-25
ISBN: 1885167237
Number of pages: 160
Publisher: Bard Press
Book Reviews of Inside the Magic Kingdom : Seven Keys to Disney's Success
Book Review: What makes the Magic Kingdom Magic!
Summary: 5 Stars
Tom Connellan does an excellent job of explaining what makes the Magic Kingdom Magic by distilling the ingredients of Disney's success into seven powerful lessons. They are:
Lesson 1: The competition is anyone the customer compares you with
Lesson 2: Pay fantastic attention to detail
Lesson 3: Everyone walks the talk
Lesson 4: Everything walks the talk
Lesson 5: Customers are best heard through many ears
Lesson 6: Reward recognize and celebrate
Lesson 7: Xuxryonx makxs the diffxrxncx (exchange E for X)
In the beginning of the book Connellan states: "This book is about how to take yourself, your team, and your company to the next level of customer satisfaction. One of the best ways to do that is with a good business model. And Disney is one of the best models there is--especially the magic kingdom." He delivers with the contents of the book. Simple to read but extremely powerful, the concepts in this book can be applied to almost any business...especially service organizations.
The Re-Discovery of Common Sense: A Guide to: The Lost Art of Critical Thinking
Summary of Inside the Magic Kingdom : Seven Keys to Disney's Success
Now an insider takes you inside the incredible Disney service culture and presents simple, powerful concepts in a fun, memorable way.Company Profiles Books
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