Handbook of Communication Audits for Organisations
by Owen Hargie
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Book Summary Information
Author: Owen HargieEdition: Paperback
Published: 2000-04-24
ISBN: 0415186420
Number of pages: 365
Publisher: Routledge
Book Reviews of Handbook of Communication Audits for Organisations
Book Review: Great Communication Audit Resource
Summary: 5 Stars
If you need to perform or receive a communication audit, this book is an excellent resource. It provides case studies, sample audit questions and resources to help you plan and execute an audit.
The book focuses on the internal audit process, so it isn't much help for those seeking to do external communication audits. It also is best suited for employee audits, but it can be adapted for use in a non-profit/volunteer setting.
For those businesses wanting to learn more about internal communication issues, this book is right on track. The language is easy and approachable (although be prepared to deal with English word spellings). It is very practical and a book that should be on your shelf if you're doing internal communication audits.
Summary of Handbook of Communication Audits for Organisations
Why are some organizations successful, while others perish in the marketplace? Evidence is growing to suggest that a key part of the answer is communication. How people interact with each other, or fail to do so, often determines an organization's overall prospects of success. Accordingly, there is growing interest in techniques, which can be employed to measure current communication effectiveness and enable targets to be set for improvements.The Handbook of Communication Audits for Organisations equips readers with the vital analytic tools required to conduct assessments. Owen Hargie, Dennis Tourish and distinguished contributors drawn from both industry and academia:
*Review the main options confronting organizations embarking on audit;
*Discuss the merits and demerits of the approaches available;
*Provide case studies of the communication audit process in action;
*Discuss how audit findings can be interpreted so suitable recommendations are framed;
*Outline how reports emanating from such audits should be constructed.
The Handbook will be invaluable to students of organizational communication, as well as the growing number of communications managers in the business world.
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