Graphic Design: The New Basics
by Ellen Lupton, Phillips Jennifer Cole

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Book Summary Information

• ISBN13: 9781568987026
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
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Book Reviews of Graphic Design: The New Basics

Book Review: Graphic Design The new Basics
Summary: 5 Stars

Summary of Graphic Design: The New Basics

Through visual demonstrations and concise commentary, The New Basics shows students and professionals how to build interest and complexity around simple relationships between formal elements of two-dimensional design such as point, line, plane, scale, hierarchy, layers, and transparency. The New Basics explains the key concepts of visual language that inform any work of design from a logo or letterhead to a complex web site. It takes a fresh approach to design instruction by emphasizing visually intensive, form-based thinking in a manner that is in tune with the latest developments in contemporary media, theory, art, and technology. Colorful, compact, and clearly written, The New Basics is the new indispensable resource for anyone seeking a smart, inspiring introduction to graphic design and destined to become the standard reference work in design education.

General Books

• Arts & Photography > Graphic Design > Graphic Arts
• Typography
• History & Criticism > General
• Instructional & How-To > General
• General
• Professional & Technical > Architecture > Drawing & Modelling > General