Go Google: 20 Ways to Reach More Customers and Build Revenue with Google Business Tools
by Greg Holden
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Book Summary Information
Author: Greg HoldenEdition: Paperback
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2008-01-02
ISBN: 0814480594
Number of pages: 356
Publisher: AMACOM
Book Reviews of Go Google: 20 Ways to Reach More Customers and Build Revenue with Google Business Tools
Book Review: From Google Spreadsheets and Page Creator to Google Talk and more
Summary: 5 Stars
Thousands of people use Google to search for information, so it makes sense to think of it as a business tool - especially when Google has invested time and effort into concrete tools to further this end. GO GOOGLE offers a guide to its applications, from Google Spreadsheets and Page Creator to Google Talk and more. From advertising a small business to getting it organized and calculating its hits and worth, GO GOOGLE covers all the basics with a focus on tailoring business needs to Google's many business offerings. An invaluable pick any computer or business library needs.
Diane C. Donovan
California Bookwatch
Summary of Go Google: 20 Ways to Reach More Customers and Build Revenue with Google Business Tools
Google is not only the search engine of choice for millions of users, it is an immensely powerful tool for savvy businesspeople who know how to use its advanced features. Go Google is a comprehensive guide to everything readers need to know about Google's myriad applications, including Google Apps, Google Docs and Spreadsheets, Google SMS, Google Base, and other services that will help businesses get organized -- and get noticed. Companies will learn how to get their message heard and take their marketing to a new level by:* Creating and strengthening their business websites with Google Page Creator, Google Analytics, and Google Checkout.
* Improving communication with clients and co-workers using Google Talk, Google SMS, and Google Groups.
* Marketing themselves to prospective customers using Google AdWords, AdSense, and Google directory placement.
* Improving their visibility by creating business blogs with Blogger.
Complete with information on research tools like Google Local, Google News, and Google Alerts, this is the ultimate guide for businesses of every size.
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