Global Communication: Theories, Stakeholders, and Trends
by Thomas Mcphail

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Book Reviews of Global Communication: Theories, Stakeholders, and Trends

Book Review: A must for any student of worldwide communications
Summary: 5 Stars

Summary of Global Communication: Theories, Stakeholders, and Trends

• An accessible textbook which discusses the major trends, stakeholders, global activities and worldwide influences involved in international communications
  
• Utilizes numerous and diverse examples of media stakeholders, including CNN, Time Warner, Disney, the BBC, and the advertising and music industries
  
• Features engaging examples from the war on terrorism, Afghanistan and Iraq wars, post 9/11, and al Jazeera, through to the growing phenomena of Internet blogging
  
• Updates important industry information on CNN, MTV, and the BBC - including the problems with the upcoming renewal of the BBC?s global mandate and Royal Charter
  
• Organized accessibly around two main theories that anchor the international communication debate: electronic colonialism and world system theory
  
• Accompanied by a fully updated instructor?s manual available at http://www.blackwellpublishing.com/mcphail

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