Getting Started in Personal and Executive Coaching: How to Create a Thriving Coaching Practice (Getting Started in)
by Stephen G. Fairley, Chris E. Stout
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Book Summary Information
Author: Chris E. Stout, Stephen G. FairleyEdition: Paperback
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2003-11-24
ISBN: 0471426245
Number of pages: 356
Publisher: Wiley
Book Reviews of Getting Started in Personal and Executive Coaching: How to Create a Thriving Coaching Practice (Getting Started in)
Book Review: Excellent Choice!
Summary: 4 Stars
This is a good place to start if you are new in the coaching and Sales & Marketing arena. Provides good points (based on authors personal experience) regarding do's & dont's.
If your background is Sales & Marketing, this book may seem a little too basic, but otherwise excellent for a starting point.
I recommend this book to read and follow!
Summary of Getting Started in Personal and Executive Coaching: How to Create a Thriving Coaching Practice (Getting Started in)
Find satisfaction and financial success with a new career in coachingGetting Started in Personal and Executive Coaching offers a go-to reference designed to help every mental health professional build, manage, and sustain a thriving coaching practice. Packed with hundreds of proven strategies and techniques, this nuts-and-bolts guide covers all aspects of the coaching business with step-by-step instructions and real-world illustrations that prepare you for every phase of starting your own coaching business.
This single, reliable book offers straightforward advice and tools for running a successful practice, including:
* Seven tools for making a great first impression
* Fifteen strategies for landing ten paying clients
* Seven secrets of highly successful coaches
* Ten marketing mistakes to avoid
Complete with sample business and marketing plans and worksheets for setting rates and managing revenue, Getting Started in Personal and Executive Coaching identifies the fifteen biggest moneymaking markets to target and offers valuable recommendations for financing that get the most impact and mileage from every budget. Quick "Action Steps" for applying ideas and techniques make this book useful right away.
Get started in coaching today!
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