Executing Your Strategy: How to Break It Down and Get It Done
by Mark Morgan, Raymond E. Levitt, William A. Malek
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Book Summary Information
Author: Mark Morgan, Raymond E. Levitt, William A. MalekEdition: Hardcover
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2008-01-07
ISBN: 1591399564
Number of pages: 304
Publisher: Harvard Business School Press
Book Reviews of Executing Your Strategy: How to Break It Down and Get It Done
Book Review: Usage of this book
Summary: 2 Stars
These days you find books that study the market and behavior of organizations and find good practices, try to formulate the good/bad and do/don't with a lot of valuable examples like "Competing on Analytics" on how other people did it.
Then there are other books that give frameworks to actually implement such "strategies" or practices. This book is of this type.
It gave very nice tips like the framework imperatives and the idea of implementing strategy - and the organization itself - as programs and projects. I've got to say that the introduction and conclusion is the best in the book. However, while it gives you a framework to implement, I would rather say it is far lacking in this area. Much is being taken from other people's work. And while authors do that, like Williams & Williams did the something in their "The Profit Impact of Business Intelligence", authors usually merge that in their approaches to enrich the content and increase benefits. This book did not do that.
I have to say I am a little disappointed, especially when they deal with other's experiences say "they fail to know" as if everything is figured out when you do not actually see extensive work in the book. I think that the starting idea of the book is very solid and well-though of but the making this into a book was not well-executed (which is kind-of the idea of the book; execution). I think if the source article of the book is read, it would be valuable and enough, and I will be looking for more from the authors in future writings.
Summary of Executing Your Strategy: How to Break It Down and Get It Done
Why do businesses consistently fail to execute their competitive strategies? Because leaders don't identify and invest in the full range of projects and programs required to align the organization with its strategy. Moreover, even when strategy makers do break their plans down into doable chunks, they seldom work with project leaders to prioritize strategic investments and assure that needed resources are applied in priority order. And they often neglect to revise the strategic portfolio to fit the demands of a dynamic environment, or to stay connected to strategic projects through completion, as new products, services, skills and capabilities are transferred into operations.In Executing Your Strategy, Mark Morgan, Raymond Levitt, and William Malek present six imperatives that enable you to do the right strategic projects--and do those projects right. And it is no accident that the six imperatives combine to create the acronym INVEST:
Ideation: Clarify and communicate Purpose, Identity and Long Range Intention
Nature: Develop alignment between Strategy, Structure and Culture based on Ideation
Vision: Create clear Goals and Metrics aligned to Strategy and guided by Ideation
Engagement: Do the right projects based on the Strategy through Portfolio management
Synthesis: Do Projects and Programs right, in alignment with Portfolio
Transition: Move the Project and Program outputs into Operations where benefit is realized
Full of intriguing company examples and practical advice, this crucial new resource shows you how to make strategy happen in your organization
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