Effective Fundraising for Nonprofits: Real-World Strategies That Work

Effective Fundraising for Nonprofits: Real-World Strategies That Work
by Ilona M. Bray

Effective Fundraising for Nonprofits: Real-World Strategies That Work
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Book Summary Information

Author: Ilona M. Bray
Edition: Paperback
Published: 2008-01-15
ISBN: 1413307485
Number of pages: 496
Publisher: NOLO

Book Reviews of Effective Fundraising for Nonprofits: Real-World Strategies That Work

Book Review: An especially recommended study for non-specialist general readers
Summary: 5 Stars

Just as money is the life-blood of governments and private enterprise corporations, so it is essential to carrying out the mandates of non-profit organizations as well. Now in a fully updated and significantly expanded second edition, Effective Fundraising For Nonprofits: Real-World Strategies That Work" by Ilona Bray draws upon her years of experience and expertise serving a variety of nonprofit agencies in every managerial capacity from development director and staff attorney to department manager and advisory council member to create a 496-page compendium of superbly organized and presented information, jargon-free advice, case examples, and illustrative comments from more than forty experienced and successful fund raisers who work in the non-profit sector. An ideal guide, readers will learn how to work with individual donors, plan special fund raising events, successfully compete in the solicitation of grants from foundations and corporations, obtain and exploit media coverage, utilize the Internet as a fundraising tool, start side businesses to create additional revenue streams, develop effective print materials (brochures, newsletters, annual reports), and a great deal more. Of special note are the eleven appendices offering fundraising worksheets for everything from sample cost analysis to press release templates. "Effective Fundraising For Nonprofits" should be a core reference work and a part of every community library and non-profit agency collection, and is an especially recommended study for non-specialist general readers having a responsibility to raise funds for their particular non-profit group.
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Summary of Effective Fundraising for Nonprofits: Real-World Strategies That Work

Getting tax-exempt status for your nonprofit organization is just the first step -- whether its mission will succeed depends entirely on your ability to raise money. Fortunately, Effective Fundraising for Nonprofits will show you how.

Featuring advice and stories from over 40 experienced fundraisers, foundation staffers, journalists and more, Effective Fundraising for Nonprofits explains how to:

  • work with individual donors
  • plan special events
  • solicit grants from foundations and corporations
  • get media coverage
  • use the Web to further fundraising goals
  • start a side business to raise funds
  • and much more

    The book also covers IRS rules and regulations, grassroots strategies for struggling nonprofits, the tools and staffing needed, and dozens of resources that you can take advantage of.

    Best of all, Effective Fundraising for Nonprofits is written in plain English, cutting out the jargon and "consultant speak" that's all too common in many nonprofit books.

    List of Forms
    Fundraising Worksheet 1: Sample Cost Analysis
    Fundraising Worksheet 2: Fundraising Assets
    Fundraising Worksheet 3: Fundraising Strategy Chart
    Fundraising Worksheet 4: Mailing Evaluation
    Fundraising Worksheet 5: Meeting Checklist
    Fundraising Worksheet 6: Projected Special Event Expenses
    Fundraising Worksheet 7: Projected Special Event Income
    Fundraising Worksheet 8: Grantseeking Chart
    Fundraising Worksheet 9: Grants Worksheet
    Fundraising Worksheet 10: Check Your Website's Fundraising Effectiveness
    Fundraising Worksheet 11: Press Release Template

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