Content Critical: Gaining Competitive Advantage Through High-Quality Web Content
by Gerry McGovern, Rob Norton
List Price:
Our Price: $3.70
You Save: $26.29 (88%)
Availability: Usually ships in 1-2 business days
Buy Used: from $3.67 (click here)
Category: Book
See more book details and other editions
Book Summary Information
Author: Gerry McGovern, Rob NortonEdition: Paperback
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2001-12-08
ISBN: 027365604X
Number of pages: 256
Publisher: FT Press
Book Reviews of Content Critical: Gaining Competitive Advantage Through High-Quality Web Content
Book Review: Content Critical
Summary: 3 Stars
I was a little taken aback by the quality of the printed copy... we use these books at work and when I compare it to earlier orders of the publication, this one and the Style Guide look like photocopies.
Summary of Content Critical: Gaining Competitive Advantage Through High-Quality Web Content
Explains the theory and practice of producing reader-focused, compelling content on your website. Shows you how to organize a publishing team and how to create a web publishing strategy. Discover what high-quality content really is, and learn how to create it. Softcover.General Books
Book Subjects
- Arts & Photography
- Audiobooks on Cassette
- Audiobooks on CD
- Biographies & Memoirs
- Business & Investing
- Children's Books
- Comics & Graphic Novels
- Computers & Internet
- Cooking, Food & Wine
- e-Books
- Engineering
- Entertainment
- Gay & Lesbian
- Health, Mind & Body
- History
- Home & Garden
- Horror
- Law
- Literature & Fiction
- Medicine
- Mystery & Thrillers
- Nonfiction
- Outdoors & Nature
- Parenting & Families
- Professional & Technical
- Reference
- Religion & Spirituality
- Romance
- Science
- Science Fiction & Fantasy
- Sports
- Teens
- Travel
Most talked about in Enterprise Content
Document Management for the Enterprise: Principles, Techniques, and Applicationsby Michael J. D. Sutton
Wiley; Published: 1996-09-07; Paperback; Book
Best price: $52.20
Price in other shops:
Document Strategy Design Workbookby Kevin Craine
MC2 Books; Published: 2002-07; Paperback; Book
Best price: $20.00
Price in other shops:
Designing a Document Strategyby Kevin Craine
MC2 Books; Published: 2000-10-06; Paperback; Book
Best price: $18.54
Price in other shops:
Creating Content Management Systems in Java (Charles River Media Programming)by Arron Ferguson
Charles River Media; Published: 2006-08-04; Paperback; Book
Best price: $9.00
Price in other shops:
Content Management for Dynamic Web Deliveryby JoAnn T. Hackos
Wiley; Published: 2002-02-28; Paperback; Book
Best price: $24.25
Price in other shops:
Content Critical: Gaining Competitive Advantage Through High-Quality Web Contentby Gerry McGovern, Rob Norton
FT Press; Published: 2001-12-08; Paperback; Book
Best price: $5.31
Price in other shops:
Content Management Bibleby Bob Boiko
Wiley; Published: 2004-11-26; Paperback; Book
Best price: $18.00
Price in other shops:
FileNet: A Consultant's Guide to Enterprise Content Managementby Todd R. Groff, Thomas P. Jones
Butterworth-Heinemann; Published: 2004-06-10; Paperback; Book
Best price: $59.34
Price in other shops:
E-business Implementation: A guide to web services, EAI, BPI, e-commerce, content management, portals, and supporting technologies (COMPUTER WEEKLY PROFESSIONAL) (Computer Weekly Professional)by Dougal Watt
Butterworth-Heinemann; Published: 2003-02; Hardcover; Book
Best price: $66.99
Price in other shops:
Integrative Document & Content Management: Strategies for Exploiting Enterprise Knowledgeby Len Asprey, Michael Middleton
IGI Global; Published: 2003-01-27; Hardcover; Book
Best price: $62.68
Price in other shops:
Similar Books and other products
Designing the Obvious: A Common Sense Approach to Web Application Designby Robert Hoekman Jr.
New Riders Press; Published: 2006-10-22; Paperback; Book
Best price: $22.92
Price in other shops:
Writing for the Web (Writers' Edition)by Crawford Kilian
Self-Counsel Press; Published: 1999-05-01; Paperback; Book
Best price: $15.00
Price in other shops:
Information Architecture for the World Wide Web: Designing Large-Scale Web Sitesby Louis Rosenfeld, Peter Morville
O'Reilly Media, Inc.; Published: 2006-11-27; Paperback; Book
Best price: $22.23
Price in other shops:
Prioritizing Web Usability (VOICES)by Jakob Nielsen, Hoa Loranger
New Riders Press; Published: 2006-04-30; Paperback; Book
Best price: $21.00
Price in other shops:
Net Words: Creating High-Impact Online Copyby Nick Usborne
McGraw-Hill; Published: 2002-01-26; Paperback; Book
Best price: $7.98
Price in other shops:
Hot Text: Web Writing that Works (VOICES)by Lisa Price, Jonathan Price
New Riders Press; Published: 2002-01-21; Paperback; Book
Best price: $20.00
Price in other shops:
Letting Go of the Words: Writing Web Content that Works (Interactive Technologies) (Interactive Technologies) (Interactive Technologies)by Janice (Ginny) Redish
Morgan Kaufmann; Published: 2007-06-11; Paperback; Book
Best price: $31.27
Price in other shops:
Don't Make Me Think: A Common Sense Appr to Web Usability, 2nd Editionby Steve Krug
New Riders Press; Published: 2005-08-28; Paperback; Book
Best price: $23.55
Price in other shops:
The Web Content Style Guide: The Essential Reference for Online Writers, Editors and Managersby Gerry McGovern, Rob Norton, Catherine O'Dowd
FT Press; Published: 2001-12-08; Paperback; Book
Best price: $16.81
Price in other shops:
Killer Web Content: Make the Sale, Deliver the Service, Build the Brandby Gerry McGovern
A&C Black; Published: 2007-09-01; Paperback; Book
Best price: $15.00
Price in other shops: