Building Strategy on the Experience Curve

Building Strategy on the Experience Curve
by Pankaj Ghemawat

Building Strategy on the Experience Curve
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Book Summary Information

Author: Pankaj Ghemawat
Edition: Digital
Audio: English (Published)
Format: Download: PDF
Published: 1985-03-01
ISBN: N/A
Number of pages: 8
Publisher: Harvard Business Review

Summary of Building Strategy on the Experience Curve

Many managers see the experience curve as out of date, but experience curve strategies can improve competitive performance in some clearly defined situations. Successful use of the curve requires understanding why and how it works and when to apply it. Industry examples explain how products have different experience curve slopes, experience bases, and cost reduction sources. Managers should study three critical variables to discover both the opportunities and traps in putting the experience curve to work for their companies: industry structure, the relative position of key competitors, and government impact.

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