Brag! The Art of Tooting Your Own Horn Without Blowing It
by Peggy Klaus
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Book Summary Information
Author: Peggy KlausReader: Author
Edition: Audio Cassette
Format: Abridged, Audiobook
Published: 2003-05-01
ISBN: 1586215280
Publisher: Hachette Audio
Book Reviews of Brag! The Art of Tooting Your Own Horn Without Blowing It
Book Review: Good on concept/Poor on skill development
Summary: 3 Stars
This book reads like a really good magazine article - you get hooked on the concept, but leave wanting more. Author does a great job comparing and contrasting specific examples of how to self-promote and provides a guide to preparing your self-promotion pitch. However, it doesn't articulate a specific framework and set of skills that I can draw upon in any situation. I found it hard to identify the take-aways from chapters that were just rolling examples. Overall, helpful for the guide on preparing your pitch and examples, but fails in developing real skills.
Summary of Brag! The Art of Tooting Your Own Horn Without Blowing It
Brag! is a whip smart tool kit--one that tampers with our beliefs about humility by defining bragging as an act of authenticity. Peggy Klaus, a Fortune 500 communication coach, sharpened her strategies in Hollywood, "the bragging capitol of the world," where she learned the art of tooting your horn, without blowing it. "To brag is to talk about your best self with pride and passion in a conversational manner." explains Klaus. She includes a snappy "Bragging Dictionary" with highly practical techniques including instructions for the "Bragalogue," a brief memorable elevator pitch and a "Brag bag," the collection of your greatest hits with colorful details that can be easily accessed.Bragging rights and responsibilities are surveyed in a variety of situations: the co-worker who takes credit, techno-bragging online, performance reviews, job interviews and working a room. Klaus peppers her points with examples from her coaching sessions and seminars, sample dialogues and self-assessments. Although several examples may seem too studied, Klaus has much to brag about. This is a book that will change the way you think about the slippery skill of selling yourself. --Barbara Mackoff
Brag! is a whip smart tool kit--one that tampers with our beliefs about humility by defining bragging as an act of authenticity. Peggy Klaus, a Fortune 500 communication coach, sharpened her strategies in Hollywood, "the bragging capitol of the world," where she learned the art of tooting your horn, without blowing it. "To brag is to talk about your best self with pride and passion in a conversational manner." explains Klaus.She includes a snappy "Bragging Dictionary" with highly practical techniques including instructions for the "Bragalogue," a brief memorable elevator pitch and a "Brag bag," the collection of your greatest hits with colorful details that can be easily accessed. Bragging rights and responsibilities are surveyed in a variety of situations:the co-worker who takes credit, techno-bragging online, performance reviews, job interviews and working a room. Klaus peppers her points with examples from her coaching sessions and seminars, sample dialogues and self-assessments. Although several examples may seem too studied, Klaus has much to brag about. This is a book that will change the way you think about the slippery skill of selling yourself. --Barbara Mackoff
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