Book Marketing DeMystified: Enjoy Discovering the Optimal Way to Sell Your Self-Published Book, Practical advice from the inventor of print-on-demand (POD) publishing
by Bruce T. Batchelor
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Book Summary Information
Author: Bruce T. BatchelorEdition: Paperback
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2007-06-06
ISBN: 1897435002
Number of pages: 180
Publisher: Agio Publishing House
Book Reviews of Book Marketing DeMystified: Enjoy Discovering the Optimal Way to Sell Your Self-Published Book, Practical advice from the inventor of print-on-demand (POD) publishing
Book Review: Like Manna From Heaven
Summary: 5 Stars
My title says it best. Twenty-four hours with this book was like Manna from Heaven! It answered so many of my questions, yet managed to raise (and answer) questions that I didn't know to ask. Best of all, not only does the author advocate the POD-life, he lives it. Thanks to his insights and my additional research on the topic, my company will also thrive in the POD world! Thanks Bruce!!!
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Summary of Book Marketing DeMystified: Enjoy Discovering the Optimal Way to Sell Your Self-Published Book, Practical advice from the inventor of print-on-demand (POD) publishing
About the Book --- Do you want to sell more books? BOOK MARKETING DEMYSTIFIED is the first book ever to thoroughly explain the rather bizarre intricacies of book selling and marketing, while providing an easy-to-follow template for deciding WHICH promotional tactics are best for you, your resources and your situation. The author is Bruce Batchelor, inventor of print-on-demand publishing and publisher to thousands of authors from more than 100 countries.This book is based on 10 months of interviews with industry insiders and bestselling indie (self-publishing) authors who have used iUniverse, Xlibris, Spire, Trafford, Lulu and other services. Learn how some have sold up to one million copies. Each author reveals the hits and misses of book marketing where innovation and clever choices bring best results and satisfaction.
In 1995, BRUCE BATCHELOR rocked the publishing industry when he invented print-on-demand (POD) publishing and triggered a landslide of new books from every country in the world. Since then, more than 100,000 writers have seized the opportunity to be published, and the rate is accelerating. In 2007, an estimated 30,000 new authors will use POD services such as AuthorHouse, BookSurge, iUniverse, Lulu, Spire, Trafford and Xlibris. As a next step, Bruce has turned his attention to solving the rest of the puzzle: how all those self-publishing ("indie") authors can be successful in SELLING their books in cost-efficient and environmentally-friendly ways.
Bruce was CEO of Trafford Publishing for 11 years, and is now owner/publisher at Agio Publishing House in Victoria, BC, Canada. A bestselling author and management consultant, Bruce speaks at writers conferences and universities about future trends and how to book marketing can be demystified.
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