Blink: The Power of Thinking Without Thinking
by Malcolm Gladwell
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Book Summary Information
Author: Malcolm GladwellReader: Author
Edition: Audio Cassette
Format: Audiobook, Unabridged
Published: 2005-01-01
ISBN: 1586217615
Publisher: Hachette Audio
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Book Reviews of Blink: The Power of Thinking Without Thinking
Book Review: Very good book
Summary: 5 Stars
This is a very good book. (Sorry to repeat myself...) I really appreciate the other side of the coin. Thinking has been drilled into my head and I tend to totally ignore anything else. If it isn't a fact that I can define, it can't be not real or true. But there is some value in intuition. Some things are under the radar of our thought, (and should be, or we'd be overwhelmed), but they can be important. Intuition is our way of communicating that to ourselves.
This book has gotten some criticism - of course people should think. But there has not been much written on the power of intuition. When a person is knowledgeable about a subject, and they feel like something is wrong, they should trust, or at least acknowledge and respect that feeling. You can't just trust your intuition (make a guess) and go with it if you don't know anything about the thing you are "guessing" about. But if you do know about something, say you are an expert on US Currency (or someone who handles money alot), and you see a $20 bill that something seems wrong, should you act on that instinct, or do you say - "I can't see anything specifically wrong with it, so it must be ok."? If you were a foreigner, and came to the US, and looked at a $20 bill and said - something seems wrong about this, of course you can't go with that feeling, because you don't know anything about a $20 bill.
Anyways, read the book. It's worth it.
Summary of Blink: The Power of Thinking Without Thinking
Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea.Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making. In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like. --Barbara Mackoff
Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea. Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making.In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like.--Barbara Mackoff
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