BE OUR GUEST
by Ted Kinni
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Book Summary Information
Author: Ted KinniEdition: Paperback
Published: 2003-06-01
ISBN: 0786853948
Number of pages: 208
Publisher: Disney Editions
Book Reviews of BE OUR GUEST
Book Review: A must for those doing customer service
Summary: 5 Stars
An excellent book adaptable to almost any environment where customers are encountered. The Disney Institute is "over the top" when it comes to caring for their guests (read: customers) and any business person would do well to study their methods. You won't adopt everything Disney does, but you will find success in implementing the fundamentals of how to treat your "guests" in any business.
Summary of BE OUR GUEST
Whether they are called clients, customers, constituents, or, in Disney-speak, guests, all organizations must best serve the people who purchase their products and services or risk losing them. Now, for the first time, one critical element of the methods behind the magic that is the Walt Disney World Resort-quality service-is revealed in Be Our Guest. Even before Tom Peters and Bob Waterman profiled Walt Disney World Resort in their groundbreaking book In Search of Excellence, the most popular resort destination in the world enjoyed a reputation as a company that sets the benchmark for best business practices. Be Our Guest outlines proven Disney principles and processes for helping your organization focus its vision and align its people and infrastructure into a cohesive strategy that delivers on the promise of exceptional customer service.General Books
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