Backfire: Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard

Backfire: Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
by Peter Burrows

Backfire: Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
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Book Summary Information

Author: Peter Burrows
Edition: Hardcover
Audio: English (Original Language); German (Original Language); English (Unknown); English (Published)
Published: 2003-02-15
ISBN: 0471267651
Number of pages: 304
Publisher: Wiley

Book Reviews of Backfire: Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard

Book Review: Better than fiction
Summary: 5 Stars

This book gives us a better insight on what's going on at "the top." Oh, those company layoffs. I am just glad to have survived many of them. Even just a rumor of them is sure to diminished one's morale. But now I know why they have to happen.

I admire Fiorina's toughness, poised and confidence. BUT....It breaks my heart to find out the ridicules and bad treatment that Hewlett received. Come on, he is Hewlett!

Here is a scene where Hewlett arrived with Neal at Steve Schatz office for his deposition.

Steve Schatz, a former government prosecutor, wanted to prove that Hewlett wasn't the Jimmy Stewart character the press had made him out to be. ... Schatz let Hewlett know how he felt about him immediately, apologizing that the deposition was starting a few minutes late. "I hope you won't think that I had some nefarious rationale for it starting a few minutes late," he said, a clear reference to Hewlett's claim that HP delayed the start of the shareholder vote so it could lean on Deutsche Bank. From there Schatz didn't hold back.

At one point, HIS FACE INCHES AWAY FROM HEWLETT AND HIS FINGER JABBING THE AIR, Schatz asked: "Are you aware that your complaint accuses Hewlett-Packard of lying?" according to Hewlett and Steve Neal. The session was rife with mutual disdain, disrespect, and rudeness. Schatz fired away, and reloaded every few seconds. Schatz denied anything inappropriate.

Read this book. It's better than fiction.

Romina Wilcox, Author of Cold Eyes

Summary of Backfire: Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard

"Reading at times like a Clancy novel and at others like a Greek tragedy, Burrowss Backfire presents a detailed picture of how a leader can rob a company of its soul and cause it to stray from the principles that had made it enduringly great. Read it and weep."
-Jerry I. Porras
Lane Professor of Organizational Behavior and Change Emeritus, Stanford Business School
coauthor, Built to Last: Successful Habits of Visionary Companies

"Peter Burrows has written a fascinating account of the largest high-tech merger and proxy fight of all time. Riveting stories about Carly Fiorina, Walter Hewlett, and the melodrama in the HP corporate boardroom make this book a great read as well as an object lesson in corporate governance and corporate change."
-David B. Yoffie
Starr Professor of International Business Administration, Harvard Business School
author, Judo Strategy: Turning Your Competitors Strength to Your Advantage

"Carly Fiorinas story as told by Burrows illustrates well the timeless role of leaders: to help organizations work through necessary but painful changes that dont happen naturally."
-Robert Burgelman
Edmund W. Littlefield Professor of Management, Stanford Graduate School of Business
coauthor, Strategy Is Destiny: How Strategy-Making Shapes a Companys Future

"A well-researched view inside the controversial management transition at HP. The personality-dominated decision-making process at HP shows us how the power of personalities can override and reshape business legacies. Backfire has all the makings of a modern historical novel."
-Regis McKenna
author, Total Access and Relationship Marketing: Successful Strategies for the Age of the Customer

"At a time when corporate governance was a most important issue in American business, the merger of Hewlett-Packard and Compaq produced a proxy battle that should have embarrassed everyone involved. Backfire tells the story in all its gory detail. It is must reading for investors, executives, and anyone who cares about corporate governance."
-Roger McNamee
cofounder, Integral Capital Partners and Silver Lake Partners

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